If you haven’t heard of Buy from the Bush, you need to get out from under your rock, stat. The social media campaign has funnelled millions of dollars into communities fighting the dust, transforming formerly listless bottom lines whilst changing the narrative around the Big Dry. As founder Grace Brennan says, “It’s not charity; it’s investment, this was not about pity. It was about joy. The joy of giving beautiful things with a precious story of origin.” Our feature writer Emily Herbert sits down with founder Grace to talk about its dizzying success and where to next.
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